Sir Edwin’s whisky in a can.
A firm selling ‘whisky in a can’ is being investigated by the Scottish Whisky Association. Scottish Spirits released this new product in the Caribbean and in southernmost Central America back in January and this is the first time a straight spirit has been sold in a can, according to Examiner.com. The dram in a can is 12oz of Scottish Spirits’ own-brand tipple and a blend called Sir Edwin’s whisky. The Scotch Whisky Association is said to be “not happy” with the marketing of the product and claims it breaches international labeling rules. A spokesman for the SWA is quoted as saying:
“We are concerned that consumers may be confused whether or not the product is real Scotch and we will be investigating the matter further.”