Can It Be Whisky?

Whisky in a can - Posted by Hammerstone's Whiskey Disks, makers of the world's best whiskey stones.

Sir Edwin’s whisky in a can.

A firm selling ‘whisky in a can’ is being investigated by the Scottish Whisky Association. Scottish Spirits released this new product in the Caribbean and in southernmost Central America back in January and this is the first time a straight spirit has been sold in a can, according to Examiner.com. The dram in a can is 12oz of Scottish Spirits’ own-brand tipple and a blend called Sir Edwin’s whisky. The Scotch Whisky Association is said to be “not happy” with the marketing of the product and claims it breaches international labeling rules. A spokesman for the SWA is quoted as saying:

“We are concerned that consumers may be confused whether or not the product is real Scotch and we will be investigating the matter further.”

 

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One Response to “Can It Be Whisky?”

  1. Sjoerd de Haan
    May 23, 2012 at 1:56 pm #

    If it is real whisky and really Scotch, I couldn’t care less. I do hope, however, that if it is not it gets banned.

    If it’s real it’s a good way to make money for the industry on really cheap booze, and that leaves more availability for Single Malts, since distilleries will be more viable.

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